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Cookie Policy

USPA Elite cookies policy

1. Introduction

This policy sets out how the website available at https://gouspa.org/elite (the “Website”) uses cookies and similar technologies. The Website is operated by US Performance Academy, (the “School”), trading as part of the company US Performance Academy, Inc. with address PO Box 293, Elkins, NH and company registration number 810517.  The School is a member of the Inspired Education Group (the “Group”).

2. What is a cookie?

Cookies are small text files which a website may put on your computer or mobile device when you first visit that website. Cookies are widely used by websites to help remember small amounts of information and give you a better experience when using the website. Certain cookies contain a limited amount of personal information, for example your IP address. However, most cookies used on our Website will not collect information that identifies you, and will instead collect more general information to help us analyze how well our Website is performing so we can improve it. Sometimes, cookies may not contain any information that personally identifies a website user, but personal data that we store about you may be linked to the information stored in and obtained from cookies. Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the website user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

3. How we use cookies

When you use the Website, you will be asked to confirm whether you agree to the Website using cookies and, if you accept, we will store cookies on your device. Please note that some cookies are strictly necessary for the operation of the Website and will be stored on your device regardless of your cookie settings. You can if you wish change the cookies settings on your device to refuse cookies. However, if you do this, or if you reject our request to use cookies when you visit our Website, you may be unable to access certain parts of the Website and/or you may not be able to benefit from the full functionality of the Website.

4. The cookies we use and why we use them

We use the following cookies on the Website:
  • Strictly necessary cookies. These are cookies that are required for the operation of our Website. They include, for example, cookies that enable you to remember information you have typed into an online form.
  • Performance cookies. These allow us to recognize and count the number of visitors and to see how visitors move around our Website. This helps us to improve the way our Website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognize you when you return to our Website. This enables us to remember your preferences and personalize our content for you.
  • Targeting cookies. These cookies record your visit to our Website, the pages you have visited and the links you have followed. We will use this information to make our website more relevant to your interests.
Further details of the specific cookies we use can be found in the table below:
Key Name of Cookie Type Purpose Expires
Cloudflare Inc. __cf_bm The __cf_bm cookie is a Cloudflare cookie used for bot management and security purposes. It helps websites identify and mitigate malicious bot traffic by distinguishing legitimate users from automated scripts or malicious bots. This cookie is crucial for Cloudflare’s Bot Management and Bot Fight Mode features, which protect websites from various attacks like Cross-Site Request Forgery (CSRF). Strictly Necessary 30 minutes
Google __Secure-1PAPISID This cookie is set by Google and is used to store user preferences and information when viewing pages with Google maps on them. Targeting 2 years
Google __Secure-1PSID This cookie is set by Google and is used to authenticate users, store session preferences, and perform security measures. Strictly Necessary 2 years
Google __Secure-1PSIDCC This cookie is set by Google and is used to protect users’ data from unauthorized access. Strictly Necessary 1 year
Google __Secure-3PAPISID This cookie is set by Google and is used to store user preferences and information when viewing pages with Google maps on them. Targeting 2 years
Google __Secure-3PSID This cookie is set by Google and is used to authenticate users, store session preferences, and perform security measures. Strictly Necessary 2 years
Google __Secure-3PSIDCC This cookie is set by Google and is used to protect users’ data from unauthorized access. Strictly Necessary 1 year
Google __Secure-ENID This cookie is set by Google and is used to store user preferences and information, such as language preferences and customized search results. Targeting 1 year
Calendly _calendly_session Calendly session cookies are used to maintain a user’s session on the website, allowing them to navigate between pages and maintain their login state without needing to re-authenticate frequently. Strictly Necessary Session
Cloudflare Inc. _cfruid The _cfuvid cookie, used by Cloudflare, helps distinguish individual users sharing the same IP address for rate limiting purposes. It essentially acts like a unique identifier for each visitor, even if multiple users are accessing a website from the same IP address. This allows websites to apply different rules or restrictions based on individual users, rather than treating everyone behind the same IP as a single entity. Strictly Necessary 1 day
Cloudflare Inc. _cfuvid The _cfuvid cookie, used by Cloudflare, helps distinguish individual users sharing the same IP address for rate limiting purposes. It essentially acts like a unique identifier for each visitor, even if multiple users are accessing a website from the same IP address. This allows websites to apply different rules or restrictions based on individual users, rather than treating everyone behind the same IP as a single entity. Strictly Necessary Session
Microsoft Clarity _clck The _clck cookie, installed by Microsoft Clarity, is used to store a unique user ID and preferences on a website, ensuring consistent user experience across visits. It essentially remembers a user across their sessions on the same site, allowing for features like consistent settings and accurate user behavior tracking. Targeting 1 year
Microsoft Clarity _clsk The _clsk cookie, associated with Microsoft Clarity, is used to track user sessions on a website. It groups multiple page views by a single user into a single session recording, providing a comprehensive view of how a user interacts with the site. This helps website owners understand user behavior and improve website experience. Performance 1 day
Meta/ Facebook _fbp The _fbp cookie is used by Facebook for advertising and analytics purposes. It helps track user behavior across different websites, allowing Facebook to understand user preferences and deliver more relevant ads. This cookie is a first-party cookie, meaning it’s set by Facebook when a user visits their website. Targeting 3 months
Google _ga The _ga cookie, a key component of Google Analytics, is primarily used to distinguish unique users and track website usage for analytics reporting. It assigns a randomly generated number as a client identifier to each visitor, allowing Google Analytics to differentiate between individual users Performance 2 years
Google _gac_* The _gac_ cookie, associated with Google Analytics, is primarily used to track user activity and measure the performance of ad campaigns. It helps advertisers understand how users interact with their site after clicking on ads. Specifically, it links clicks on Google Ads to actions taken on the advertiser’s website, such as purchases. These cookies typically last for 90 days. Targeting 90 days
Google _gcl_au The _gcl_au cookie, a third-party cookie set by Google Ads, is primarily used for tracking and measuring the performance of advertising campaigns. It helps advertisers understand how users interact with their ads and attribute conversions to specific touchpoints in the user’s journey. Essentially, it links ad clicks to subsequent actions users take on the advertiser’s website, providing valuable data for optimizing ad targeting and improving campaign effectiveness. Targeting 1 year
Google _gcl_aw The _gcl_au cookie, set by Google Ads, is primarily used for conversion tracking and attribution in advertising campaigns. It helps track user interactions with ads and links those interactions to actions taken on the advertiser’s website, like purchases or form submissions. This data is then used to optimize ad campaigns and measure their effectiveness. Targeting 90 days
Google _gcl_gs The _gcl_gs cookie is set when a user clicks on a Google AdWords ad and is used to help advertisers determine how well their ad campaigns are performing by tracking actions taken by users after viewing or engaging with their ads. Performance 90 days
Google _gid The _gid cookie, installed by Google Analytics, is used to store and update a unique identifier for each page visit during a user’s session. It helps distinguish users and track their activity on a website, specifically for a 24-hour period. Performance 1 day
Hotjar _hjsession_* The _hjSession_* cookies, set by Hotjar, are used to store session data and track user behavior on a website. Specifically, they help Hotjar identify and track a user’s session, ensuring that actions taken during that session are associated with the same user ID. Functionality Session
Hotjar _hjsessionuser_* The _hjsessionuser_* cookie, specifically _hjSessionUser_{site_id}, is a Hotjar cookie used to identify and track individual users across a website. It assigns a unique Hotjar User ID to each visitor on a specific site and persists this ID in the browser’s cookies. This allows Hotjar to associate a user’s interactions and behavior with a specific user ID, even across multiple sessions on the same site. Performance 1 year
Heap Analytics _hp2_id The cookie _hp2_id is primarily used by Heap Analytics to identify users and track their interactions on a website. It acts as a unique identifier for a user, allowing Heap to associate their actions with a specific session and track their behavior across different pages and interactions. In some cases, it may also be used by Hotjar for recording user sessions. Performance 2 years
Heap Analytics _hp2_props The _hp2_props cookie, associated with Heap Analytics, is used to store and track user interactions on a website. It helps gather data for website analytics, allowing website owners to understand user behavior and identify potential usability issues. Performance 2 years
Ketch _ketch_consent_v1 This cookie is used to enable us to manage opt-out requests for Ketch. Targeting 1 year
Vimeo _rdt_uuid This cookie collects information about your actions on websites that have embedded a Vimeo video. Functionality 3 months
Vimeo _rdt_uuid This cookie collects information about your actions on websites that have embedded a Vimeo video. Targeting 2 years
Ketch _swb This cookie is used to enable us to manage opt-out requests for Ketch. Targeting 1 year
Ketch _swb_consent_ This cookie is used to enable us to manage opt-out requests for Ketch. Default core site consent cookie managing implied consent in an information only notice. Targeting 1 year
Bing _uetsid collects anonymous information about how visitors use the website to optimize ad targeting and improve the user experience by showing more relevant ads. This cookie is a crucial part of Bing’s conversion tracking and retargeting capabilities. Targeting 13 months
Bing _uetvid The _uetvid cookie is used by Microsoft Bing Ads for tracking user behavior on a website, particularly after clicking on a Bing ad. It helps in conversion tracking, retargeting, and web analytics by collecting data on user interactions with the site. Targeting 16 days
Visual Website Optimizer (VWO) _vwo_uuid_v2 The _vwo_uuid_v2 cookie is used by Visual Website Optimizer (VWO) to track user behavior during A/B testing and personalization on a website. It generates a unique ID for each visitor, allowing VWO to identify returning users and ensure they see the same variation of a webpage during a test. This cookie helps in accurately measuring the performance of different website variations and understanding user behavior. Performance Session
Google AEC AEC cookies ensure that requests within a browsing session are made by the user, and not by other sites. These cookies prevent malicious sites from acting on behalf of a user without that user’s knowledge. Strictly Necessary 6 months
Google APISID This cookie is set by Google and is used to store user preferences and information when viewing pages with Google maps on them. Targeting 2 years
DoubleClick.net (Google) ar_debug This cookie is used by DoubleClick to debug ads. Functionality 1 year
Microsoft Azure ARRAffinitySameSite https://learn.microsoft.com/en-us/aspnet/samesite/system-web-samesite Azure Web Sites cookie for load balancing. Ensures that, during any browsing session, the visitor’s page requests are forwarded to the same server. Performance Session
Claritas barometric[cuid] Used for Veritone/Barometric Podcast Conversion tracking on both linkedin.com (product) and microsites (business.linkedin.com) Targeting 1 year
Linked In barometric[cuid] Used for Veritone/Barometric Podcast Conversion tracking on both linkedin.com (product) and microsites (business.linkedin.com) Performance 1 year
Linked In barometric[idfa] Used for Veritone/Barometric Podcast Conversion tracking on both linkedin.com (product) and microsites (business.linkedin.com) Performance 1 year
Cloudflare Inc. cf_clearance The cf_clearance cookie is a Cloudflare cookie that stores proof that a user has successfully passed a JavaScript or CAPTCHA challenge, allowing them to bypass further challenges for a set duration. It’s used to verify that a visitor is a legitimate user and to reduce the frequency of challenges. Strictly Necessary 30 mins
Microsoft Clarity CLID Identifies the first-time Clarity saw this user on any site using Clarity. Functionality 1 year
Cookie-Script.com CookieScriptConsent This cookie is used by Cookie-Script.com service to remember visitor cookie consent preferences. It is necessary for Cookie-Script.com cookie banner to work properly. Targeting 3 months
Cookie-Script.com CookieScriptConsent This cookie is used by Cookie-Script.com service to remember visitor cookie consent preferences. It is necessary for Cookie-Script.com cookie banner to work properly. Strictly Necessary 3 months
Meta/ Facebook datr The “datr” cookie, primarily used by Facebook, identifies the web browser being used to access the site and helps maintain security and site integrity. It’s not concerned with user-specific data but rather focuses on the browser itself to detect potentially malicious activity. Targeting 2 years
Meta/ Facebook dpr Meta / Facebook Cookie – This cookie helps us record the device pixel ratio of your screen and whether or not you’ve enabled high-contrast mode, so that we can render our sites optimally. Functionality 7 days
Reddit edgebucket The Reddit cookie named “edgebucket” is primarily used for campaign tracking and personalization purposes. It helps Reddit understand user activity, personalize content and ads, and improve the overall user experience. This cookie is part of a broader set of cookies used by Reddit to gather insights into how users interact with the platform and to tailor the content and advertising they see. Targeting 2 years
Google HSID The HSID (Host Session ID) cookie, primarily used by Google, is a security cookie that helps authenticate users and prevent fraudulent use of login credentials and other sensitive information. It works in conjunction with other cookies like SID to create a secure environment for user sessions. Functionality 2 years
DoubleClick.net (Google) IDE The “IDE” cookie, primarily associated with Google’s DoubleClick, is a tracking cookie used for personalized advertising and retargeting. It helps advertisers understand user preferences and display ads that are more relevant to their interests. The cookie doesn’t store personally identifiable information but rather anonymized data about browsing activity. Targeting 2 years
Inspired Online Education InterHigh_gclid Cookie set by gouspa.org for the populateGAfields(); script to send UTM data through form to Dynamics CRM Targeting Session
Inspired Online Education InterHigh_referer Cookie set by gouspa.org for the populateGAfields(); script to send UTM data through form to Dynamics CRM Targeting Session
Inspired Online Education InterHigh_utm_campaign Cookie set by gouspa.org for the populateGAfields(); script to send UTM data through form to Dynamics CRM Targeting Session
Inspired Online Education InterHigh_utm_content Cookie set by gouspa.org for the populateGAfields(); script to send UTM data through form to Dynamics CRM Targeting Session
Inspired Online Education InterHigh_utm_medium Cookie set by gouspa.org for the populateGAfields(); script to send UTM data through form to Dynamics CRM Targeting Session
Inspired Online Education InterHigh_utm_source Cookie set by gouspa.org for the populateGAfields(); script to send UTM data through form to Dynamics CRM Targeting Session
Inspired Online Education InterHigh_utm_term Cookie set by gouspa.org for the populateGAfields(); script to send UTM data through form to Dynamics CRM Targeting Session
Reddit loid The Reddit cookie named “loid” is a functional cookie used to enable the sharing of content from the website onto social media platforms. It is a third-party cookie specifically associated with Reddit. The cookie’s purpose is to facilitate the integration of Reddit with other social media sites for content sharing. Functionality 2 years
Microsoft Dynamics 365 msd365mkttr This cookie is set and/or read on any webpage where you have placed a Dynamics 365 Targeting website behavioral-analysis script. Targeting 2 years
Microsoft Clarity MUID The MUID (Microsoft User Identifier) cookie is used by Microsoft to uniquely identify web browsers on their sites. It serves primarily for advertising, site analytics, and other operational purposes. Essentially, it helps Microsoft track user activity and preferences across their services, enabling personalized experiences and targeted advertising. Performance 1 year
Google NID The NID cookie is specifically used to save the preferences of users not signed in to a Google account on their browser. Functionality 6 months
Google OTZ The “OTZ” cookie is used by Google analytics to track website traffic information Performance 1 month
YouTube SAPISID Google may set this cookie on your phone, tablet or computer once you click on the YouTube video player. Targeting 2 years
Meta sb The Facebook “sb” cookie is primarily used for browser identification and security purposes. It helps Facebook distinguish between different browsers and devices, ensuring secure login sessions and helping to protect against fraudulent activity. Functionality 6 months
Google SID The SID (Session ID) cookie is primarily used by Google to verify user accounts and track login times, playing a role in security by preventing certain types of attacks. It contains encrypted information about a user’s Google Account ID and the last time they signed in. This helps to protect against activities like form-based attacks. Marketing 2 years
Google SIDCC The “SIDCC” cookie, set by Google, is used to enhance security and personalize advertising. Specifically, it helps identify trusted web traffic and protect user accounts by digitally signing and encrypting user data. Additionally, it plays a role in personalizing ads on Google websites based on user preferences and interactions. Functionality 1 year
Google SOCS Google uses the ‘SOCS’ cookie, which lasts for 13 months, to store a user’s state regarding their cookies choices. Functionality 13 months
Google SSID The SSID cookie, specifically used by Google, plays a role in user authentication and security. It stores encrypted data related to a user’s Google account ID and recent sign-in time, helping to protect against various attacks and ensuring a secure browsing experience. Additionally, it helps Google identify users across different websites and personalize advertising. Marketing 2 years
DoubleClick.net test_cookie This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor’s browser supports cookies. Targeting Session
Meta/ Facebook wd The wd cookie on Facebook is used to optimize the rendering of the page based on your device’s screen dimensions and pixel ratio. It helps ensure that content on Facebook and other Meta products, like Instagram and Messenger, displays correctly for your specific screen. This cookie stores information about your browser window’s size and is used to tailor the layout and visual elements for an optimal viewing experience. Functional 7 days
WordPress WordPress_clef_session This WordPress cookie is necessary to use the administrator zone. Strictly Necessary Session
WordPress wp-settings-1 This cookie is used to check whether your web browser is set to allow, or reject cookies. wp-settings-1, wp-settings-time-1, these DevStat technical cookie have duration of 1 year. WordPress uses this cookie to customize your view of admin interface, and possibly also the main site interface. Strictly Necessary Session
WordPress wp-settings-time-1 The wp-settings-time-1 cookie, and similar wp-settings-time-[UID] cookies, are used by WordPress to customize the user’s view of the admin interface and potentially the main site interface. The number at the end (e.g., “1” or the user ID) indicates which user’s settings are being stored. These cookies store user preferences related to how the admin area is displayed, such as which widgets are visible or which columns are displayed in the posts list. They help maintain a consistent user experience by remembering these settings across sessions. Strictly Necessary Session

5. How to remove or block cookies

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of our Website. Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including what cookies have been set and how to manage and delete them, visit www.aboutcookies.org  or www.allaboutcookies.org.

6. Contact us

If you have any queries about this Cookie Policy or how we use cookies and similar technologies on the Website, you may contact: dpo@inspirededu.com.